Feb 9 2009

SEO vs. Expression Engine

I’ve been looking into whether or not we should employ a CMS for our website and had am evaluating Expression Engine. A friend mentioned EE to me about a year ago, and I remember being impressed by the clean interface and rich feature set. But this time around, I’m digging deeper into the functionality and can’t seem to find anything that addresses SEO features for EE.

Searching through Expression Engine’s search forums I came across a lot of uninformed, and frankly, totally incorrect assumptions about making website pages SEO friendly. The kicker was when I came across this EE employee’s response to a customer question about SEO:

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SEO vs EE | ExpressionEngine Community Forums

If Expression Engine’s employees think that SEO is “voodoo,” I shouldn’t get my hopes up about “voodoo” features like canonical URLs, 301 redirects, no-follow tags or custom navigation/categorization structure.

Ironically, the title of the forum post was “SEO vs. EE.” That should’ve been another clue.

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3 comments | posted in Code

Oct 23 2008

Google's Poor Navigation Made Clearer with Confusing-As-Hell Popup

Google Navigation Popup

Translation: Our navigation is so fucked up, you may be totally confused about where you’re trying to go. Clicking on our reports tab takes you to AdWords reports, not Website Optimizer reports. If you want to go to the page you think you want to go to, click “Cancel,” otherwise click “OK.” Are you totally confused? Good.

Ever since Google launched Website Optimizer, they’ve made it difficult to return back to the Optimizer reports view without using the breadcrumbs. I guess this is their solution to a totally unintuitive navigation scenario.

I’ve been meaning to post about how poor their integration between AdWords and Analytics is, but it’ll have to wait until I have more time; I need to get back to my AdWords reports now.

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