Feb 9 2009

SEO vs. Expression Engine

I’ve been looking into whether or not we should employ a CMS for our website and had am evaluating Expression Engine. A friend mentioned EE to me about a year ago, and I remember being impressed by the clean interface and rich feature set. But this time around, I’m digging deeper into the functionality and can’t seem to find anything that addresses SEO features for EE.

Searching through Expression Engine’s search forums I came across a lot of uninformed, and frankly, totally incorrect assumptions about making website pages SEO friendly. The kicker was when I came across this EE employee’s response to a customer question about SEO:

If Expression Engine’s employees think that SEO is “voodoo,” I shouldn’t get my hopes up about “voodoo” features like canonical URLs, 301 redirects, no-follow tags or custom navigation/categorization structure.

Ironically, the title of the forum post was “SEO vs. EE.” That should’ve been another clue.